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LAND ASSET MANAGEMENT
Serving landowners, providing unique living environments and using limited development techniques to create value.

Typical of CCR's approach to land asset management was its phase-one marketing of a portion of Ardrossan Farm, one of the largest remaining estates on Philadelphia's Main Line. The plan called for the sale of 172.5 acres of the 650-acre estate for residential single family development. Two concepts were explored: one plan utilized the acreage as an 83-unit, maximum yield development, and another plan was recommended by Core Capital Realty in which the land would be apportioned into 17 lots ranging in size from 7.2 acres to 15 acres.

In maximizing the use of the available acreage, an 83-unit residential development would leave little open space and expose the project to significant economic cycle and development risks. In addition to the project's financial goals, by offering the property in large tracts of land, the goal of maintaining the farm's natural beauty could be met. The success of CCR's approach was demonstrated by the fact that the sale and subdivision of the property were completed and the goals set by the owners were completely satisfied in just over 12 months.

REALTY SERVICES

Land Planning
Identifying the unique opportunity and establishing a property's potential with environmental conditions mapping and conceptual plans.

Market Analysis
Analysis of trends and comparable sales are critical in the process of estimating pricing and demand.

Financial Analysis
The Financial Analysis and the Marketing Plan require resourceful management to increase revenues or decrease expenses in ways that favorably impact the project.

Marketing Plan
Designed to establish and maintain a positive project image and momentum for prospective purchasers, neighbors, the municipality, the media and real estate brokers.

Subdivision
(Implementation Services)
Coordinating the subdivision of a property with the Marketing Plan can save time and expense. Limited development programs can provide greater degrees of flexibility in this area, which is an advantage.

Stewardship
(Conservation Easements)

Conservation easements can provide current financial benefits as well as an estate tax benefit in the case of a qualifying principal residence. They also ensure maintenance of covenants.

Stewardship services include the establishment of and management of objectives for eased or donated land that reflect the unique elements of the property.

THE BENEFITS

CCR aggressively pursues the benefits that can be achieved through coordinating and managing these activities and costs, with the goal of maximizing the net present value of the project. Creatively adjusting the limited development program to meet the needs of a landowner's unique property and financial planning goals can also provide additional benefits.

Land Planning	Identifying the unique opportunity and establishing a property's potential with environmental conditions mapping and conceptual plans.
Market Analysis	Analysis of trends and comparable sales are critical in the process of estimating pricing and demand.
Financial Analysis	The Financial Analysis and the Marketing Plan require resourceful management to increase revenues or decrease expenses in ways that favorably impact the project.
Marketing Plan	Designed to establish and maintain a positive project image and momentum for prospective purchasers, neighbors, the municipality, the media and real estate brokers.
Subdivision (Implementation Services)	Coordinating the subdivision of a property with the Marketing Plan can save time and expense. Limited development programs can provide greater degrees of flexibility in this area, which is an advantage.
Stewardship (Conservation Easements)	Conservation easements can provide current financial benefits as well as an estate tax benefit in the case of a qualifying principal residence. They also ensure maintenance of covenants. Stewardship services include the establishment of and management of objectives for eased or donated land that reflect the unique elements of the property.